How to Use ChatGPT to Make Your Hotel More Efficient

We understand that managing a hotel requires careful attention to detail and that daily operations can be challenging, especially given the current difficulty in finding staff.

We also recognize that "Artificial Intelligence for hotels" can be a divisive and even intimidating topic if not approached with the right knowledge of the tools available.

Today, we can confidently say that Artificial Intelligence (AI) can be a tool to relieve some of this pressure, allowing hoteliers to make their hotels more efficient. In particular, OpenAI, with its language model ChatGPT, has been making waves worldwide.

Here’s how you can use ChatGPT to improve your hotel’s efficiency in real, practical situations.

1. Intelligent Brainstorming with ChatGPT and ChatGPT Voice

ChatGPT is a language model developed by OpenAI, designed to understand and generate natural language text. It can answer questions, create content, and assist in various text-based tasks as a true virtual assistant. Its voice feature, in particular, is revolutionary for brainstorming, as it sounds almost human. You can literally talk to it and have a conversation as if it were a patient staff member – amazing, right? The latest version, currently only available in the U.S., is even more impressive.

Imagine wanting to revamp weekly activities offered to your guests or find new ways to promote hotel services, like the restaurant or wellness & spa area. Instead of holding a lengthy (and possibly unfruitful) meeting with your team, you can start a voice conversation with ChatGPT. For example, you can ask:

• "What activities could we offer during the low season to attract more clients?"
• "Suggest some original ideas for a themed dinner in our restaurant."

ChatGPT will respond with diverse ideas based on current trends, guest preferences, or seasonal events. It can also create to-do lists or provide input on recreational activities. Unlike a human employee, AI doesn’t get tired and can continuously provide fresh ideas and inspiration. It’s like having a consultant available 24/7.

Practical example:
‍If your hotel needs to create special Valentine’s Day packages, ChatGPT Voice can suggest experiences to offer, such as a romantic in-room dinner or a local vineyard tour, offering ideas that you might not consider due to the sheer number of daily tasks.

2. Content Generation for Communication

Hotels handle an endless array of written communications: responding to reviews, sending informative emails, posting social media updates, or creating blog articles. Using ChatGPT for these tasks speeds up content creation, saving precious time while maintaining high communication quality.

For example, if a guest leaves a review on an online platform, ChatGPT can help you craft a response by providing instructions and context. Instructions should include what you want the AI to do, while the context is simply the review itself, which you can copy and paste into ChatGPT. Here’s how to proceed:

• "Write a formal response to a review where a guest complains about room service delays, assuring that we are working to improve service. Here’s the review: [review]."

You can apply the same approach to any content creation! Properly instructed, ChatGPT can generate texts that reflect your desired tone and style. For the best results, it’s essential to provide clear, detailed instructions, such as:

• Desired tone (formal or informal)
• Purpose and target audience of the content
• Specific topic

Practical example:Want to promote a special offer through a newsletter? Provide ChatGPT with offer details, target audience, and communication goals. It can draft an engaging message that effectively promotes the offer, saving hours of writing.

3. Automation of Guest Requests

Handling guest requests is often one of the most demanding tasks for a hotel, especially during peak seasons. Responding quickly and accurately to guest inquiries is crucial for enhancing the guest experience and boosting conversions.

However, ChatGPT and AI, in general, have some limitations. While they can be very helpful, they can also be unreliable, difficult to control, and prone to hallucinations. When the AI doesn’t know something, it tends to make up answers. Additionally, it has vast knowledge but lacks specific details about your hotel to provide accurate answers. Lastly, AI cannot perform actions like checking room availability when needed.

For these reasons, when it comes to automating processes, we recommend consulting experts. Our digital concierge, Kosmo, excels at managing all guest requests automatically and accurately. Other companies may also offer automated solutions that suit your needs.

With a solution like Ai Kosmo's Digital Concierge, you can automatically handle guest requests before and during their stay. For example, if a guest asks about breakfast hours or available hotel services, Kosmo can respond in real time, reducing the staff’s workload.

This system quickly manages requests such as:

• "What are the check-in/check-out times?"
• "Is the pool heated?"
• "Do you have a room available?"

Conclusion

Introducing AI into the hospitality industry not only optimizes daily operations but also provides tangible support to the entire staff. From idea generation to content creation to automating responses to guest inquiries, this technology can truly make a difference.

If you want to learn how Ai Kosmo can help your hotel make the most of these innovative technologies, contact us!